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ByterAfrica

Marketing for property, where the lead is worth chasing

One instruction can be worth six figures in commission, which changes what an enquiry is worth and how fast it needs answering.

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Property is unusual: enormous value per lead, long consideration, and a decision made largely on trust in the agent rather than the listing. That shifts the work away from volume and towards two things: being visible in the suburbs you actually sell in, and following up faster than the competition.

Most agents lose leads to response time rather than to a better pitch. An enquiry answered in five minutes converts far better than the same enquiry answered the next morning, and that is an automation problem rather than a staffing one.

Byter's group has worked with property clients in the UK for years, including an investor portal we built and run. The playbook transfers.

What's included

Suburb pages

A real page per area you sell in, with genuine local content rather than the same page with the name changed.

Seller lead generation

Valuation campaigns aimed at owners, which is where the commission actually is.

Instant follow-up

Every enquiry acknowledged immediately and routed to the right agent, because response time is the whole game.

Listing content

Photography and video that does not look like every other listing on the portal.

Agent profiles

People buy the agent. Their visibility is worth as much as the agency's.

Portal and pipeline reporting

Where enquiries came from and what happened to them.

What this costs

This service is part of every package. Prices are on the site, not behind a call.

Website

R2,750

per month, excl. VAT

You need a site that works and someone to ask. Not marketing, yet.

Marketing

R5,500

per month, excl. VAT

You have a business that works and nobody has time to market it.

Everything

R22,000

per month, excl. VAT

Multi-site groups, property firms and e-commerce brands who want one supplier.

See what is in each package

Common questions

Do you replace Property24 and Private Property?

No. Portals are where buyers search and you should stay on them. This is about the seller side and your own brand, where the portals compete with you rather than help you.

Can you work with our CRM?

Usually. Lead routing into an existing CRM is standard work, and it is what makes instant follow-up possible.

Related services

Tell us what you are trying to grow

We come back within one working day. If we are not the right fit, we will say so.

Get a quote