Before spending more on traffic, it is worth collecting the revenue that already reached the checkout and stopped. Abandoned cart, browse abandonment and post-purchase flows are set up once and then run, and a surprising number of South African stores have none of them.
After that it is the honest economics: what a customer costs to acquire against what they are worth over time. Paid social can scale a store or bury it, and the difference is entirely whether those two numbers are known.
One of our most-read articles is on cart abandonment for South African stores specifically, which is a reasonable indication of where our attention goes.
What you get
What's included
Cart recovery
Email and WhatsApp flows for the carts that stopped. The highest-return work in e-commerce and the most commonly skipped.
Email and lifecycle
Welcome, browse abandonment, post-purchase, win-back. Owned audience rather than rented.
Paid social
Meta and TikTok measured on return on ad spend, with the real numbers rather than the platform's.
Product feeds
Google Shopping and Meta catalogues set up so the listings are complete and correct.
Product content
Photography and short-form video for the products that carry the margin.
Conversion work
Fixing the checkout before spending more on getting people to it.
Pricing
What this costs
This service is part of every package. Prices are on the site, not behind a call.
Website
R2,750
per month, excl. VAT
You need a site that works and someone to ask. Not marketing, yet.
Marketing
R5,500
per month, excl. VAT
You have a business that works and nobody has time to market it.
Everything
R22,000
per month, excl. VAT
Multi-site groups, property firms and e-commerce brands who want one supplier.
Questions
Common questions
Which platforms do you work with?
Shopify and WooCommerce mostly. Shopify is generally the easier one to market and the cheaper one to run.
Is WhatsApp worth it for cart recovery?
In South Africa, yes: open rates are far above email. It needs proper opt-in under POPIA, which we set up as part of the build.
Tell us what you are trying to grow
We come back within one working day. If we are not the right fit, we will say so.
Get a quote