Fitness marketing gets judged on sign-ups and lives or dies on retention. A gym that fills in January and empties by March has a marketing problem that no amount of advertising fixes.
So the work splits. Local search and paid social bring people to a trial. Automated onboarding, the messages in the first three weeks, is what turns a trial into a member, and it is the part almost nobody has set up.
What you get
What's included
Trial campaigns
Meta and Google aimed at a realistic travel radius, measured on trials booked rather than clicks.
Onboarding automation
The first-three-weeks message sequence that decides retention.
Local search
"Gym near me" is the highest-intent search in the sector and it is a map-pack result.
Member content
Classes, transformations and coaches, shot on site. With consent, always.
Win-back
Lapsed members are cheaper to bring back than new ones are to find.
Pricing
What this costs
This service is part of every package. Prices are on the site, not behind a call.
Website
R2,750
per month, excl. VAT
You need a site that works and someone to ask. Not marketing, yet.
Marketing
R5,500
per month, excl. VAT
You have a business that works and nobody has time to market it.
Everything
R22,000
per month, excl. VAT
Multi-site groups, property firms and e-commerce brands who want one supplier.
Questions
Common questions
What about member photos?
Written consent before anything is published, and we keep the record. Posting a member's body without it is both a POPIA problem and a fast way to lose them.
Do you integrate with our booking system?
Usually. Most of the common systems can be connected for trial tracking, which is what makes the reporting mean anything.
Tell us what you are trying to grow
We come back within one working day. If we are not the right fit, we will say so.
Get a quote